Friday, September 28, 2007

Trademarks and Domain Names

Be careful of registering a domain name before doing a quick check at the USPTO office database (www.uspto.gov). Although you may think you have come up with a 'unique' name for your company/idea, it is your responsibility to make sure that name is not registered as a trademark and/or used in the same manner that you plan to use it. Failure to do so may bring a Cease and Desist letter after you have launched your product and already poured money into your idea - causing you to have to expend more money to fix any issues and possibly revamp your website.

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